You’ll be scored against the following key areas:

Category 1:
Strategy and Content Management
Ensures quality and compliance by collaborating to enhance content diversity and effectiveness, while reinforcing messaging guidelines.

Category 2:
Engagement and Content Interaction
Enhances relationships, boosts satisfaction, and monitors engagement metrics by analyzing feedback proactively.

Category 3:
Performance Optimization and Competitive Analysis
Leveraging data analytics, a growth strategy ensuring continuous expansion, monitoring competitors’ online actions and engagement strategies, and applying a data-driven approach.